{"id":6665,"date":"2024-06-14T10:28:35","date_gmt":"2024-06-14T08:28:35","guid":{"rendered":"https:\/\/www.oapasturias.es\/?p=6665"},"modified":"2025-03-24T09:46:10","modified_gmt":"2025-03-24T08:46:10","slug":"herramientas-ia-buscadores","status":"publish","type":"post","link":"https:\/\/www.oapasturias.es\/en\/herramientas-ia-buscadores\/","title":{"rendered":"AI Tools for Search Engine Marketing"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6665\" class=\"elementor elementor-6665\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16d897e e-flex e-con-boxed e-con e-parent\" data-id=\"16d897e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc787d0 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cc787d0\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d688521 elementor-widget elementor-widget-heading\" data-id=\"d688521\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">COIIAS Accelerate SME Office<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72e392d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"72e392d\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-overlay-color=\"#F8F8F8\" class=\"elementor-element elementor-element-209c252 e-grid e-con-boxed elementor-invisible e-con e-parent\" data-id=\"209c252\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInDown&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3a39c4f e-flex e-con-boxed e-con e-child\" data-id=\"3a39c4f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div data-dce-advanced-background-color=\"#707070\" class=\"elementor-element elementor-element-cf9143a elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"cf9143a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Awareness day <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18a4a62 elementor-widget elementor-widget-heading\" data-id=\"18a4a62\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Online (Free)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c14eba6 elementor-widget elementor-widget-heading\" data-id=\"c14eba6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI Tools for Search Engine Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf1f4c0 elementor-widget elementor-widget-text-editor\" data-id=\"cf1f4c0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Artificial Intelligence for Digital Marketing<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9187169 e-flex e-con-boxed e-con e-child\" data-id=\"9187169\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99052a2 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"99052a2\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-calendar-alt\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fac106 elementor-widget elementor-widget-heading\" data-id=\"3fac106\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">23\/07\/2024<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cb11d8d e-grid e-con-boxed e-con e-child\" data-id=\"cb11d8d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-884326f elementor-widget elementor-widget-heading\" data-id=\"884326f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Start Time: 11:00 a.m.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-312774e elementor-widget elementor-widget-heading\" data-id=\"312774e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">End time: 12:30 p.m.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a0b5af elementor-align-left elementor-widget elementor-widget-button\" data-id=\"6a0b5af\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/www.coiias.es\/Eventos\/Inscripcion.aspx?IdMenu=efdef883-963b-49e7-94ef-ab2be94bc083&#038;Cod=8C25EB91-BC89-4661-9BEB-6EB3EAB1E09F&#038;Idioma=es-ES\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Sign up here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b865e7e e-flex e-con-boxed e-con e-child\" data-id=\"b865e7e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5d404c elementor-widget__width-initial dce_masking-none elementor-widget elementor-widget-image\" data-id=\"a5d404c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores-1024x576.jpg\" class=\"attachment-large size-large wp-image-6666\" alt=\"Search engine AI tools\" srcset=\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores-1024x576.jpg 1024w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores-300x169.jpg 300w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores-768x432.jpg 768w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores-1536x864.jpg 1536w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores-18x10.jpg 18w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b56abb e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"0b56abb\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dfade0b elementor-widget elementor-widget-heading\" data-id=\"dfade0b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Aim<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-330339c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"330339c\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-69e9190 e-grid e-con-boxed e-con e-child\" data-id=\"69e9190\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2405bd1 elementor-widget elementor-widget-text-editor\" data-id=\"2405bd1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With the constant evolution of the digital world, AI has become a fundamental element in many areas and, especially, in the <strong>digital marketing<\/strong>. This technology has not only transformed the way companies connect and interact with their customers, but has made marketing strategies more efficient and precise as it allows us to <strong>simplify processes, improve campaigns, automate processes and better understand customer behaviors<\/strong>.<\/p><p>In this session, we will learn how to use AI tools to manage an advertising campaign. <strong>Natural Positioning in Search Engines<\/strong>, d<span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">From the definition of the <\/span><strong style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size );\">keywords<\/strong><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\"> until the <\/span><strong style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size );\">SEO optimization<\/strong><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\"> of a website.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cf92deb e-flex e-con-boxed e-con e-parent\" data-id=\"cf92deb\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-dce-background-color=\"#F8F8F8\" class=\"elementor-element elementor-element-2e14df9 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"2e14df9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62c18b3 elementor-widget elementor-widget-heading\" data-id=\"62c18b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Diary<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1217b0b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1217b0b\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d264031 elementor-widget elementor-widget-text-editor\" data-id=\"d264031\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>1.-<\/strong> Definition of Keywords for a search engine marketing campaign thanks to AI tools<\/p>\n<p><strong>2.-<\/strong> SEO audit thanks to AI tools<\/p>\n<p><strong>3.-<\/strong> Definition of content at SEO level with AI tools<\/p>\n<p><strong>4.-<\/strong> Designing and writing ads for Google Ads campaigns with AI tools<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f7154a e-flex e-con-boxed e-con e-parent\" data-id=\"5f7154a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-97b1814 elementor-widget elementor-widget-heading\" data-id=\"97b1814\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Speakers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cd1a36 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7cd1a36\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bcef7ea e-grid e-con-boxed elementor-invisible e-con e-child\" data-id=\"bcef7ea\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c990941 elementor-widget elementor-widget-text-editor\" data-id=\"c990941\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>JAVIER GOSENDE GRELA<\/strong><\/p>\n<ul>\n<li><span style=\"text-decoration: underline;\">Consultant and Trainer in Online Marketing, with 20 years of experience<\/span><\/li>\n<li>Specialized in SEO, Digital Advertising, Social Networks, Web Development and Web Analytics<\/li>\n<li>Author of several Digital Marketing books published by the Anaya Multimedia publishing house<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77508e0 dce_masking-none elementor-widget elementor-widget-image\" data-id=\"77508e0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"861\" src=\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/marco-oap-169-12-951x1024.jpg\" class=\"attachment-large size-large wp-image-6637\" alt=\"OAP Framework 16:9 2\" srcset=\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/marco-oap-169-12-951x1024.jpg 951w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/marco-oap-169-12-279x300.jpg 279w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/marco-oap-169-12-768x827.jpg 768w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/marco-oap-169-12-11x12.jpg 11w, https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/marco-oap-169-12.jpg 1003w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c81928 e-flex e-con-boxed e-con e-parent\" data-id=\"7c81928\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ccbc4f5 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ccbc4f5\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-overlay-color=\"#EFEFEF\" class=\"elementor-element elementor-element-63f1776 e-flex e-con-boxed e-con e-parent\" data-id=\"63f1776\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3ea9fe8 e-con-full e-flex e-con e-child\" data-id=\"3ea9fe8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72049dd elementor-widget elementor-widget-heading\" data-id=\"72049dd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Did you miss the day?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ea72ea elementor-widget elementor-widget-text-editor\" data-id=\"8ea72ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sign up to our <span style=\"color: #d0143d;\"><strong>Digital Transformation Content Platform<\/strong> (Free access)<\/span> where you can view this and all the sessions carried out from the COIIAS Acelera Pyme Office<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df04ef0 e-con-full e-flex e-con e-child\" data-id=\"df04ef0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1aa66fc elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1aa66fc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-grow\" href=\"https:\/\/www.oapasturias.es\/en\/plataforma\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Access to the Content Platform<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a28c877 e-flex e-con-boxed e-con e-parent\" data-id=\"a28c877\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea2f511 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ea2f511\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Oficina Acelera Pyme del COIIAS Jornada de sensibilizaci\u00f3n Online (Gratuito) Herramientas de IA para Marketing en Buscadores Inteligencia Artificial para Marketing Digital 23\/07\/2024 Hora Inicio: 11:00 h Hora fin: 12:30 h Inscr\u00edbete aqu\u00ed Objetivo Con la constante evoluci\u00f3n del mundo digital, la IA se ha convertido en un elemento fundamental en numerosos \u00e1mbitos y, especialmente, [&hellip;]<\/p>","protected":false},"author":7,"featured_media":6666,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-6665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-jornadas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Herramientas de IA para Marketing en Buscadores | OAP Asturias<\/title>\n<meta name=\"description\" content=\"La red de Oficinas Acelera pyme pone a tu disposici\u00f3n puntos de atenci\u00f3n personalizada y asesoramiento para la transformaci\u00f3n digital de las pymes.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Herramientas de IA para Marketing en Buscadores | OAP Asturias\" \/>\n<meta property=\"og:description\" content=\"La red de Oficinas Acelera pyme pone a tu disposici\u00f3n puntos de atenci\u00f3n personalizada y asesoramiento para la transformaci\u00f3n digital de las pymes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.oapasturias.es\/en\/herramientas-ia-buscadores\/\" \/>\n<meta property=\"og:site_name\" content=\"OAP Asturias\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-14T08:28:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-24T08:46:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Noemi Goil\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/\"},\"author\":{\"name\":\"Noemi Goil\u00f3n\",\"@id\":\"https:\/\/www.oapasturias.es\/#\/schema\/person\/3ea7af50c28f07c920402147d4e7f9aa\"},\"headline\":\"Herramientas de IA para Marketing en Buscadores\",\"datePublished\":\"2024-06-14T08:28:35+00:00\",\"dateModified\":\"2025-03-24T08:46:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/\"},\"wordCount\":300,\"publisher\":{\"@id\":\"https:\/\/www.oapasturias.es\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg\",\"articleSection\":[\"Jornadas\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/\",\"url\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/\",\"name\":\"Herramientas de IA para Marketing en Buscadores | OAP Asturias\",\"isPartOf\":{\"@id\":\"https:\/\/www.oapasturias.es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg\",\"datePublished\":\"2024-06-14T08:28:35+00:00\",\"dateModified\":\"2025-03-24T08:46:10+00:00\",\"description\":\"La red de Oficinas Acelera pyme pone a tu disposici\u00f3n puntos de atenci\u00f3n personalizada y asesoramiento para la transformaci\u00f3n digital de las pymes.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage\",\"url\":\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg\",\"contentUrl\":\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Htas IA buscadores\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\/\/www.oapasturias.es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Herramientas de IA para Marketing en Buscadores\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.oapasturias.es\/#website\",\"url\":\"https:\/\/www.oapasturias.es\/\",\"name\":\"OAP Asturias\",\"description\":\"Oficina Acelera Pyme COIIAS\",\"publisher\":{\"@id\":\"https:\/\/www.oapasturias.es\/#organization\"},\"alternateName\":\"Oficina Acelera Pyme Asturias\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.oapasturias.es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.oapasturias.es\/#organization\",\"name\":\"Oficina Acelera Pyme Asturias\",\"url\":\"https:\/\/www.oapasturias.es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.oapasturias.es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2023\/09\/captura-de-pantalla-2023-09-24-a-las-14.17.41.png\",\"contentUrl\":\"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2023\/09\/captura-de-pantalla-2023-09-24-a-las-14.17.41.png\",\"width\":440,\"height\":364,\"caption\":\"Oficina Acelera Pyme Asturias\"},\"image\":{\"@id\":\"https:\/\/www.oapasturias.es\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.oapasturias.es\/#\/schema\/person\/3ea7af50c28f07c920402147d4e7f9aa\",\"name\":\"Noemi Goil\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.oapasturias.es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4f0de5ecf06542d4d011d9b7640466ea327c0f11e0d2f756b9c3960d1bb9d8a4?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4f0de5ecf06542d4d011d9b7640466ea327c0f11e0d2f756b9c3960d1bb9d8a4?s=96&d=blank&r=g\",\"caption\":\"Noemi Goil\u00f3n\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Herramientas de IA para Marketing en Buscadores | OAP Asturias","description":"La red de Oficinas Acelera pyme pone a tu disposici\u00f3n puntos de atenci\u00f3n personalizada y asesoramiento para la transformaci\u00f3n digital de las pymes.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Herramientas de IA para Marketing en Buscadores | OAP Asturias","og_description":"La red de Oficinas Acelera pyme pone a tu disposici\u00f3n puntos de atenci\u00f3n personalizada y asesoramiento para la transformaci\u00f3n digital de las pymes.","og_url":"https:\/\/www.oapasturias.es\/en\/herramientas-ia-buscadores\/","og_site_name":"OAP Asturias","article_published_time":"2024-06-14T08:28:35+00:00","article_modified_time":"2025-03-24T08:46:10+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg","type":"image\/jpeg"}],"author":"Noemi Goil\u00f3n","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#article","isPartOf":{"@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/"},"author":{"name":"Noemi Goil\u00f3n","@id":"https:\/\/www.oapasturias.es\/#\/schema\/person\/3ea7af50c28f07c920402147d4e7f9aa"},"headline":"Herramientas de IA para Marketing en Buscadores","datePublished":"2024-06-14T08:28:35+00:00","dateModified":"2025-03-24T08:46:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/"},"wordCount":300,"publisher":{"@id":"https:\/\/www.oapasturias.es\/#organization"},"image":{"@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage"},"thumbnailUrl":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg","articleSection":["Jornadas"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/","url":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/","name":"Herramientas de IA para Marketing en Buscadores | OAP Asturias","isPartOf":{"@id":"https:\/\/www.oapasturias.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage"},"image":{"@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage"},"thumbnailUrl":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg","datePublished":"2024-06-14T08:28:35+00:00","dateModified":"2025-03-24T08:46:10+00:00","description":"La red de Oficinas Acelera pyme pone a tu disposici\u00f3n puntos de atenci\u00f3n personalizada y asesoramiento para la transformaci\u00f3n digital de las pymes.","breadcrumb":{"@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#primaryimage","url":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg","contentUrl":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2024\/06\/htas-ia-buscadores.jpg","width":1920,"height":1080,"caption":"Htas IA buscadores"},{"@type":"BreadcrumbList","@id":"https:\/\/www.oapasturias.es\/herramientas-ia-buscadores\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/www.oapasturias.es\/"},{"@type":"ListItem","position":2,"name":"Herramientas de IA para Marketing en Buscadores"}]},{"@type":"WebSite","@id":"https:\/\/www.oapasturias.es\/#website","url":"https:\/\/www.oapasturias.es\/","name":"OAP Asturias","description":"Oficina Acelera Pyme COIIAS","publisher":{"@id":"https:\/\/www.oapasturias.es\/#organization"},"alternateName":"Oficina Acelera Pyme Asturias","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.oapasturias.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.oapasturias.es\/#organization","name":"Oficina Acelera Pyme Asturias","url":"https:\/\/www.oapasturias.es\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.oapasturias.es\/#\/schema\/logo\/image\/","url":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2023\/09\/captura-de-pantalla-2023-09-24-a-las-14.17.41.png","contentUrl":"https:\/\/www.oapasturias.es\/wp-content\/uploads\/2023\/09\/captura-de-pantalla-2023-09-24-a-las-14.17.41.png","width":440,"height":364,"caption":"Oficina Acelera Pyme Asturias"},"image":{"@id":"https:\/\/www.oapasturias.es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.oapasturias.es\/#\/schema\/person\/3ea7af50c28f07c920402147d4e7f9aa","name":"Noemi Goil\u00f3n","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.oapasturias.es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4f0de5ecf06542d4d011d9b7640466ea327c0f11e0d2f756b9c3960d1bb9d8a4?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4f0de5ecf06542d4d011d9b7640466ea327c0f11e0d2f756b9c3960d1bb9d8a4?s=96&d=blank&r=g","caption":"Noemi Goil\u00f3n"}}]}},"_links":{"self":[{"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/posts\/6665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/comments?post=6665"}],"version-history":[{"count":5,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/posts\/6665\/revisions"}],"predecessor-version":[{"id":7810,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/posts\/6665\/revisions\/7810"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/media\/6666"}],"wp:attachment":[{"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/media?parent=6665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/categories?post=6665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.oapasturias.es\/en\/wp-json\/wp\/v2\/tags?post=6665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}